Tuesday, November 30, 2010

Living Together !



Living Together !

Most of us can read the writing on the wall; we just assume it's
addressed to someone else….Ivern Ball


While coming in the final topic of the eco housing, this sentence
always amazes me! As most of the times we are part of the readers of
the walls as the great man has said! We discus so many issues authoritively,
especially we Punekar have pride in it that even a new born has his
opinion on any of the topics & its birth right for the citizen of this
very city. But when it comes to deliver we always wait for someone
else to do it! May it be wearing helmet or buying subji from the
street hawkers & then hailing all other world for encroachments of the
footpaths!

Now, one will say what’s in it for eco housing? Well eco housing as by
now we know isn’t something directly imported from heavens! Its good
houses made by good people for your good living in them, is the
simplest definition I can provide or have done for myself. And when we
say good houses made by good people, here comes the Social Awareness
factor in picture! How you define someone good when the eco housing
front is the criteria? Rather put it other way can you book the flat
in a project made by the so called Union Carbide (? forgive me for
using specific name but it’s for illustration) However cheap & nice
houses they built. Well the answer will be a big NO by most aware
citizens. And it’s because the deed of a group or maker of the homes
will have to be counted when we call them good & precisely this deeds
we call as Social Awareness!

This particular factor is very less considered in our country while
buying any product why just homes! Because we are poor in
understanding the writing on wall! In western countries the buyer is
very much alert about the manufacturer’s activities on social front &
any single wrong step or even wrong advertising f the product can
hamper the sale of the product. That's why many of corporate giants joins
hands with NGO's or with persons who undertakes tasks of social welfare. One
may call it as social bribing too! We are not talking about
compensating bad deeds but it's to balance the business profits with your
social duty! I often wondered from where huge expenses like research
for wild life or tribal’s come & when I started watching National Geo
or Discover or Animal Planet then right from funding to such
expeditions too broadcasting them is funded by many of the well known
corporate like Shell, Toyota ,BMW etc. Now they know their product is
a automobile which is going to burn fuel & pollute surrounding however
little it may be but they can’t stop making cars neither people can’t
stop buying them! But what they can do is use their resources at least
some apart of it which is generated from making the cars for some noble cause & they just do that!

Look at the scene here in our country, the basic things like counting
trees in Pune city isn’t been possible because of lack of funding! We
say PMC collects enough money from builders & PMC sys builders are
making enough money from continuous rise in land prices! Have ever
anybody listened what the City says! Why we have a good real estate
scene in Pune? Because the city has pleasant atmosphere which comes
from lots of greens around, we have one of the best water resources
here, we enjoy almost uninterrupted electric supply next best to
Mumbai, we have finest medical facilities  for all emergencies ( if
one has money in pocket), We have PMC to pick our garbage however
waste we generate ,we have 20 lacs vehicles & we have petrol to feed
them, we have roads & flyovers to run these vehicles , we have
multiplexes & restaurants of all types for our entertainment ,we have
schools with best environment for our kids to get good education ,& we
have builders who takes care of all our amenities & give us a warm
cozy home to sleep in when we are back home and watch Kanha tigers
roaming in the forest on various channels !

Well well! Just look around & see what lies outside of our 50 km
radius of coziness or even outside of our compound wall of the well
secured complex! Millions don’t have a roof on their head leave apart
education or even basic medical facility! Many don’t have even
drinking water keep apart bathing luxury! We don’t have money to count
the trees in this very city & we are talking up on saving the tigers
in jungles which are hundreds of miles away from us! Have we ever
thought what kind of infrastructure the people there are getting? The
maximum snake bites happens in Chandrpur district where Tdaoba tiger
project is located & they don’t have vaccine arrangement as it has to
be protected at a particular temperature & lights are off most of the
time because of load shading! Don’t think of the arrangements like
rain coats or winter wares where temperature is extreme in changing
seasons! And by sitting in our living room we say Govt has to do
something to save Tigers!

The rural around Pune city are getting supplied by tanker water once
in  2 or 3 days & here we harass our cooperator for minimum 2 tankers
of potable quality in a day that too just when PMC water supply is
kept shut for maintenance! We have invertors fitted by our builders
even for our AC's & TV's & in rural one by one small scale businesses
are closing down because of non availability of the power!
We have school buses to collect our kids from our door step for school
& millions of kids don’t have even proper sitting arrangement in their
schools. Our kids school trips goes to various destinations even out of country too & have we ever thought there are thousands of school goers who couldn’t manage even PMPML’s bus pass also! And we expect the country to prosper & compete with countries like China!

May it be builders or buyers, how many of us have given a thought for
these issues & tries to do something for the same?  The ace badminton payer Saina Nehval who is delight of many Corporates now, wasn’t getting a sponcerer even for her routine training earliear! Sponsoring a
Sangget Rajani or a Race is surely important for business & is one
side of the coin but what’s more important is the approach towards the
less unfortunate side of the life! In this country only it happen  & its shame that an Archer broke her arch during practice & couldn’t go to Ashiad for not getting a sponcerer for buying the new one! Agreed there are good fells in the business but they have to be searched for & that's irony of the
society! It’s a most common fraze “ If there is will there is a way”, so it’s not important to describe what help an individual or a group can do but just keep doing our own share a bit. The need of the time is more & more developers should come forward & make their efforts seen to the society about so many issues which 90% population of the country is facing! And more & more flat
buyers should ask their builder about his contributions for such cause
& not just about the amenities or rate negotiation while buying theflat.

Here media’s role is equally important as many a times it’s been seen that they give step son treatment to real estate as when we give front page to land scandles then we should at least give some space to good deeds happening in real estate too, though they may be few right now but appreciation is a great tool to make people do better! There are people like Azim Premji in IT who can donate their all worth for the primary education via their foundation. Imagine what we can do if the whole real estate industry comes forward for the two very basic aspects i.e. Education & Child Health Care!

Again many will say what’s this to Eco Housing? Well guys all those
who claims to build eco housing & who wants to live in them, they all need
to look beyond our houses first to all these realities around,
acknowledege our own responsibility towards them & then we might be
able to do something about them & then only we will be entitled to call
ourselves eligible for living or making Eco Housing! As Eco housing isn't just building the buildings but it’s building a society!

Sanjay Deshpande

Sanjeevani Dev
Envo_power Committee,Credi,Pune

Please do visit my blog to know about our philosophy at Sanjeevani !

http://visonoflife.blogspot.com/

http://www.flickr.com/photos/16939159@N05/sets/72157624239269202/

www.sanjeevanideve.com

Think Green, Think Life

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